THE LOOKS
Maison Georges Hobeika goes on an escapade with this younger generation to convey a feeling of joyful, fresh modernity, an expression of youth with its contradicting desires to fit in and to find a new, more personal mode of expression.
The house’s codes themselves – embroidery, embellishment, tailoring – are given the freedom to exist in a freer, less elaborate space.
Shot against the backdrop of a perfect Jardin d’Hiver, this collection from Maison Georges Hobeika expresses a feeling of joy and modernity, with an inherent respect for the past. A celebration of youthful freedom of expression, it also echoes the importance of identity, with a healthy dose of fun. The perfect antidote to the long winter months.